I wrote last night an article on the current status of the online advertising industry in Romania, touching mainly upon the media waste that most of the advertising clients are unaware of.
It troubles me that we have access to all this information from across the globe and yet we do nothing as an industry to evolve in the right direction…
The article is in Romanian and can be read here.
I will continue the series with some more articles and I will try to have them translated here as well (so keep close).
