Seth Godin: Understanding Business Development

Some things you should be thinking about when considering the topic of business development:

  • Process first, ideas second
  • Who decides?
  • Courtship, negotiation and marriage
  • Buyer and seller
  • Enthusiasm is underrated
  • Close the open door
  • Call the lawyers later
  • Cast a wider net
  • Talk to the receptionist
  • Hire better
  • Structure deals with the expectation of success
  • End well

Source: Seth Godin (if you find the ideas above too cryptic, read his full blog post here).

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