What’s Next in Marketing & Advertising 2009, in Paul Isakson’s vision:
- The future of marketing is collaborative
- The future of marketing is generous
- The future of marketing is experimental
- The future of marketing is helpful
- The future of marketing is playful
- The future of marketing is personal
- The future of marketing is honest
- The future of marketing is participatory
[What’s Next In Marketing And Advertising (2009)](http://www.slideshare.net/paulisakson/the-future-of-advertising-1793087 "What's Next In Marketing And Advertising (2009)")
Via Marketing & Strategy Innovation Blog.
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